Best National Tourism Board Campaign

  • Best National Tourism Board Campaign

    This award will recognise which destination has showcased its vibrancy, culture and individuality through an innovative bespoke consumer or trade campaign that leaves the viewer pushing the destination to the top of their bucket list or wanting to return.

    In today’s competitive global tourism market, geographic destinations need to stand out from the crowd to attract overseas and domestic visitors, but which tourism campaign deserves to be awarded and highlighted to the industry?

  • Who can enter?

    National Tourism Organisations (NTOs) and Destination Marketing Organisations (DMOs) that represent towns, cities, regions, areas or countries. Public Relation Agencies and Marketing Representation companies can also apply on their behalf.

    Measurement of campaign

    • Overview of the project
    • Target audience
    • Budget
    • What worked and what didn’t
    • Obstacles and how they were resolved
    • Proof of audience engagement
    • Lessons learnt
  • Judging criteria

    Entries will be assessed on:
    • Business demands to be tackled (up to 300 words)
    • Devised plan to carry out the project and defined target(s) (up to 300 words)
    • Project fulfillment including any original methods used (up to 300 words)
    • Proof of how the project reached its objectives (up to 300 words)
    • Effectiveness in meeting the project objectives – objectives and outcomes (up to 300 words)
    • Independent assessment from third-party stakeholder. (up to 300 words)

    Entries are now closed for 2019. Register your interest in the links below to join the 2020 International Travel & Tourism Awards.

  • See Shortlist

    Find the complete short list of the International Travel & Tourism Awardees

    See Shortlist

    Register your interest

    Register your interest to join the 2020 International Travel & Tourism Awards

    Register your interest

Past & Present Event Partners

Europcar Europcar Europcar Europcar Europcar World Travel and Tourism Council

We use cookies to operate this website and to improve its usability. Full details of what cookies are, why we use them and how you can manage them can be found by reading our Privacy & Cookies page. Please note that by using this site you are consenting to the use of cookies.