Best Attraction

  • Best Attraction

    Visitor Attractions are very diverse. They vary in scale – and type, and from the fully commericial, usually purpose built, to natural landmarks and heritage attractions, and from cultural and religious places to those providing entertainment. However to succeed, all attractions must ensure their visitors have an excellent experience; this award will recognise Attractions that have best achieved this and can demonstrate exemplary levels of customer service and customer satisfaction.

  • Who can enter?

    Visitor Attractions, destinations on behalf of an Attraction, PR and/or Marketing agencies on behalf of an attraction.

    Measurement of campaign

    • Overview of the project
    • Target audience
    • Budget
    • What worked and what didn’t
    • Obstacles and how they were resolved
    • Proof of audience engagement
    • Lessons learnt
  • Judging criteria

    Entries will be assessed on:
    • Business demands to be tackled (up to 300 words)
    • Devised plan to carry out the project and defined target(s) (up to 300 words)/li>
    • Project fulfillment including any original methods used (up to 300 words)
    • Proof of how the project reached its objectives (up to 300 words)
    • Effectiveness in meeting the project objectives – objectives and outcomes (up to 300 words)
    • Independent assessment from third-party stakeholder. (up to 300 words)

    Work conducted during the two-year period from 1 January 2017 to 31 December 2018 will be eligible.

  • Enter

    Enter Best Attraction to be in with a chance of being recognised as the best in your field.

    Enter now

    Download the entry guide

    Find out how to enter, the judging process, tips for a winning entry and more.

    Download now

Past & Present Event Partners

Europcar Europcar Europcar Europcar Europcar Cirque Du Soleil

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